Tuesday, March 29, 2011

Spokesdancer of the Year

Ok, so I’m not exactly sure if this qualifies as advertising, but I do know that it lends itself to wayyy too many comments about glittery 80’s t-shirts and short shorts to not be included in this blog. While my exposure to Richard Simmons is limited to his brief cameo in Nutty Professor, Air New Zealand travelers will be seeing much more of the flamboyant exercise star. The airline just came out with this safety video featuring a team of aerobic dancers and way too many headbands to keep count.

I have to give Air New Zealand credit: how many of us really pay attention when the safety procedures are discussed before the flight? It’s more likely that we’re trying to get that last text off on our cell phone while trying to ignore the obnoxious crying baby behind us than that we’re listening to information that could actually save our lives. This video is able to draw attention to something truly important in a unique and humorous way. Ok, so people that have a terrible fear of flying might not be amused. But, for the 99% of us who just hate the cramped space and constant ear-popping, this video would be a welcome distraction. Who knows, it might even inspire someone to exercise once they get off the plane!

No comments:

Post a Comment