Saturday, February 26, 2011

Best Bizarre Billboards!

As I pack up my stuff today to return to Milwaukee, I am excited to get back to my cold but lovable city. However, the prospect of the familiar 8-hour drive from Buckeye Country (Columbus, Ohio) to Cheesehead Heaven is daunting enough to make me reach for the Nyquil and hope to sleep through the trip as my ever-so understanding father takes the wheel. One thing is keeping me from doing this: the billboards. Ohio is surprisingly absent from these witty advertising marvels, and looking at the various displays as we drive through Illinois and Wisconsin has always been something that I have looked forward to. These billboards (combined with our routine stop at the Mars Cheese Castle) serve as the only forms of consolation during our long trip. Billboards, designed to be able to be looked at quickly and for the consumer to get the message as they're driving, are becoming more innovative by the day. In my opinion, nothings beats a clever billboard in the world of advertising. Here are just a few of the cool ones that advertising execs have come up with:
Silberman's Fitness Center's off-center ad surely outweighs the competition.
The only thing stronger than Formula Toothcare customers' teeth is the attention-grabbing quality of this billboard.

I get a headache just looking at this billboard....maybe I'll go buy some Tylenol.

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